Shoppers want a speedy and independent shopping experience
When asked what they prioritize when shopping in-store, 32% of respondents said that speed of shopping trip was their first priority. An independent and autonomous shopping experience was ranked second, with 27%. Only 16% of shoppers prioritize interacting with retail workers when going into a brick-and-mortar store, which indicates a growing consumer acceptance of in-store technologies such as scan-and-go.
Scan and go is here to stay
With the introduction of social distancing and the need to limit physical contact between people, 76% of scan-and-go users started utilizing the offering because of the pandemic. For many, this shift will be permanent, with 79% of respondents saying that they plan to continue using scan and go once the pandemic ends.